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Anti-consumption: An overview and research agenda
Journal of Business Research 62 (2):145--147 (2009)
Abstract
This introduction to the Journal of Business Research special issue on anti-consumption briefly defines and highlights the importance of anticonsumption research, provides an overview of the latest studies in the area, and suggests an agenda for future research on anti-consumption.Author's Profile
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Added to PP
2013-01-23
Downloads
2,627 (#2,774)
6 months
179 (#14,538)
2013-01-23
Downloads
2,627 (#2,774)
6 months
179 (#14,538)
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