We all spend time analyzing our inner thoughts and feelings; past research looked at this activity as being unitary in nature (i.e., simply focusing on the self), examined how frequently people introspect, and identified the effects of self-focus on behavior. Current studies indicate that people actually engage in two different types of self-analysis: self-reflection (enjoying analyzing the self) and self-rumination (not being able to shut off thoughts about the self), each leading to opposite consequences.