Theistic religious believers should be concerned that the God they worship is not an idol. Conceptions of God thus need to be judged according to criteria of religious adequacy that are implicit in the ‘God-role’—that is, the way the concept of God properly functions in the conceptual economy and form of life of theistic believers. I argue that the conception of God as ‘omniGod’—an immaterial personal creator with the omni-properties—may reasonably be judged inadequate, at any rate from the perspective of (...) a relationship ethics based on the Christian revelation that God is Love. I go on to suggest that a conception of God as the power of love within the natural universe might prove more adequate, with God’s role as creator understood in terms of final rather than efficient causation. (shrink)