Academics do not only teach but they also research. Research cannot be up-taken unless there is a means of dissemination. One of the ways of research report dissemination is the conference. The academic conference is an opportunity for scholars to assemble and engage in conversations that aim at improving the practice of teaching and learning. It provides a forum for the sharing of ideas and experiences that enhance education and, by extension, human life. One of the challenges that academics face (...) is rarely what to present at conferences, but how to present for impact. This paper justifies conference attendance and proposes strategies for the reengineering of conference presentations for national development. (shrink)