This chapter examines the hypothesis that episodic memory is a mindshaped capacity. Presenting evidence from cognitive, developmental, and cross-cultural psychology, we argue that episodic memory is mindshaped for the purposes of interpersonal and social coordination. We examine how cultural influences, parental reminiscing styles, and the constructive nature of memory contribute to such mindshaping, promoting cognitive and behavioral homogeneity. We propose that epistemic norms of remembering are gradually acquired and internalized in practices of joint reminiscing between children and adult caregivers, a (...) crucial component in an extended process of normative enculturation. We also explore the close relationship between episodic memory and imagination, highlighting the ways in which simulated vicarious experiences function as socio-cognitive tools, transforming us into more easily interpretable cognitive objects. The chapter concludes by emphasizing the need for further research to elucidate the varieties and extent of memory mindshaping, shedding light on the nature of episodic memory and its role in the normative enculturation of human rememberers. (shrink)