In lieu of an abstract, here is a brief excerpt of the content:Philosophy and Rhetoric 39.1 (2006) 45-71 [Access article in PDF] Presencing "Communion" in Chaïm Perelman's New Rhetoric Richard Graff Wendy Winn Department of RhetoricUniversity of MinnesotaOver the second half of his long and distinguished career, Chaïm Perelman reiterated the central themes of his theory of rhetoric many times. As the audience for his work expanded, Perelman was repeatedly invited to summarize the principles presented in La nouvelle rhétorique, his (...) magnum opus authored in collaboration with Lucie Olbrechts-Tyteca, which appeared in 1958. On these occasions, he would often attempt to clarify or refine the major concepts presented in that treatise. Nevertheless, even today many aspects of Perelman's work remain enigmatic. In outline, The New Rhetoric itself conveys a sense of structural and theoretical clarity, but for many readers this first impression evaporates when they confront the complexity and detail of the work's exposition. In the preface to their new study of Perelman, Alan Gross and Ray Dearin observe:The New Rhetoric is difficult to read, a task made even more difficult for American audiences because virtually all its examples and illustrations are from a literature in a foreign language.... Moreover, Perelman's later attempts to achieve clarity, in The Realm of Rhetoric, and numerous shorter articles, are equally puzzling. Consequently, some of Perelman's best ideas are virtually buried in a very long work, and therefore largely lost even to the most careful readers. In addition, on such central issues as the relationship between rhetoric and philosophy Perelman remains maddeningly obscure. (2003, ix) While Perelman's status as a pioneering figure in the rejuvenation of rhetorical study in Continental Europe is secure, as is his placement among the canonical twentieth-century theorists by American scholars, such difficulties constitute an impediment to contemporary understanding and future appreciation of his achievement; and the sprawling character of The New Rhetoric certainly has not helped to counteract the less [End Page 45] sympathetic reception his work has received in some corners of rhetorical and argumentation studies.1Gross and Dearin's volume joins several other recent studies that have contributed to the untangling of Perelman's thought and to the profitable application of his ideas.2 Still, some of Perelman's "best ideas" remain buried and sorely in need of excavation. Chief among these are considerations prompted by Perelman's use of the evocative yet mysterious term "communion." Although communion appears repeatedly among the panoply of concepts and argumentative techniques described in The New Rhetoric, explicit discussion of it there is brief and scattered, and the subject receives only glancing mention in Perelman's subsequent publications. In turn, communion has been all but ignored in the scholarship responding to or extending Perelman's work.3 This is even the case in studies where one would expect to see more serious engagement with Perelman's ideas on the subject—notably, in those that consider the status of values in argumentation and the role of rhetoric in the constitution and maintenance of community.4In this essay, we offer a detailed analysis of Perelman's conception of communion and, in the course of endowing the concept with greater "presence," aim to show its rich implications for these areas of inquiry. We argue that the idea of communion is a vital, if understated, component of Perelman's proposed "new rhetoric." Like other aspects of Perelman's theory, however, it is an expansive and somewhat slippery notion. In The New Rhetoric, communion is used in a very general sense as the term denoting a community's agreement on questions of value, but also, more narrowly, as an objective sought in certain forms of discourse and as an effect of specific linguistic-stylistic devices. The exegesis needed to indicate the subtle links between these senses will enable us to describe the manner in which Perelman endeavored to integrate the technical lore inherited from the classical tradition of rhetoric with a broadly social and determinedly pluralisticconception of argumentation.We begin by examining communion in relation to Perelman and Olbrechts-Tyteca's ideas... (shrink)

Booker T. Washington's Cotton States Exposition Address enlarges our understanding of the genre of witnessing by presenting a version of public testimony and historical remembrance sharply at odds with contemporary definitions of the genre. Washington's resolute choice to lend voice as a living witness to the atrocities of slavery in the service of conspicuously pragmatic and narrowly defined interests rather than universal human rights dramatically separates his performance of public witnessing from its late modern forms. Whereas survivors of historical atrocity (...) in the post–World War II era ritually assume the difficult responsibility of testifying to past evils with the greatest possible accuracy, Washington relates the history of slavery—most notably its legacy of heinous human rights abuses—in radically inventive ways. The address demonstrates that those who embody the putative collective voice of subaltern communities may, in particular circumstances, call on the public to willfully forget, rather than somberly remember, the crimes of history. In doing so, the speech also suggests that the ability to bear witness may not automatically result in the ability to petition for equal human rights. (shrink)

This article shows how epideictic rhetoric and argumentation may be interrelated in a general-interest newspaper framed as a single discourse produced by a collective author. In more specific terms, the view advanced here is that newspaper as whole has an epideictic dimension which, in terms of argumentation, is the fundamental or predominant one. The usefulness of this approach is twofold. In terms of rhetoric, to explore the applicability of epideictic rhetoric to journalistic discourse; and in the field of journalism studies, (...) the goal is to draw on the theory of epideictic rhetoric so as to refine the conceptualization of the nature of argumentation in the newspaper as such. Given this twofold perspective, the account of newspaper discursive practices will be general, and the classical and contemporary epideictic theory will be briefly summarized. However, the outcome of this analysis is an example of a fruitful encounter between the two fields. (shrink)

The documentary program "Confusion in a Jar," shown on the PBS series NOVA, is analyzed in terms of rhetorical theory. The program is characterized as an instance of the genre of epideictic rhetoric. However, unlike most studies of epideictic that emphasize the way the genre builds communion, in this case the negative side of epideictic as the rhetoric of exclusion or excommunication is investigated, especially its rhetorical function of closing off discussion. The program is shown to follow six episodes of (...) an excommunication narrative modeled on the narrative structure of the New Testament Gospels. (shrink)

The article focuses on the argumentative character of the eulogy, a speech that is part of a funeral ritual and serves to console the community of the bereaved. It aims to contribute to the understanding of eulogy as a specific argumentative practice by identifying the argumentative patterns that occur in it. A pragma-dialectical approach to the study of argumentation is used, allowing for the description of prototypical (theoretically expected) and stereotypical (frequent in use) argumentative patterns. To probe the empirical plausibility (...) of the argumentative character of eulogy, the research is limited to a type of secular eulogy that was historically established in Czechoslovakia during the communist period (1948–1989). This type is chosen here for pragmatic reasons (easy access to data and researcher’s familiarity with the language of the data). It is shown that in secular eulogy, arguments in favour of reconciliation with death and honouring the deceased are typically presented. Prototypical and stereotypical patterns are examined with concern for the structure of these arguments, and the argumentative and content analysis is extended by identification of specific propositional content of sub-arguments. It is also proposed examining the variability of argumentative patterns with respect to the type of the deceased (male/female, short/long life experience, significant/insignificant social status). (shrink)