Through a series of examples, we illustrate some important drawbacks that the action model logic framework suffers from in its ability to represent the dynamics of information updates. We argue that these problems stem from the fact that the action model, a central construct designed to encode agents’ uncertainty about actions, is itself effectively common knowledge amongst the agents. In response to these difficulties, we motivate and propose an alternative semantics that avoids them by endogenizing the action model. We discuss (...) the relationship between this new framework and action model logic, and provide a sound and complete axiomatization of several new logics that naturally arise. (shrink)