This article examines the challenges surrounding the application of multicultural, outcomes-based curricula for teaching media ethics and communication ethics classes within a small journalism program. The main question to be answered here is: From the perspective of students, does it make a difference to employ a teaching model that is embedded in multicultural values, and rewards personal transformation and "measurable results"? An additional question is: From the perspective of instructors, how can we best assess student learning and personal growth in (...) fields as "subjective" and intangible as communication ethics and media ethics? (shrink)