In August 2002, three Indian computer scientists published a paper, ‘PRIMES is in P’, online. It presents a ‘deterministic algorithm’ which determines in ‘polynomial time’ if a given number is a prime number. The story was quickly picked up by the general press, and by this means spread through the scientific community of complexity theorists, where it was hailed as a major theoretical breakthrough. This is although scientists regarded the media reports as vulgar popularizations. When the paper was published in (...) a peer-reviewed journal only two years later, the three scientists had already received wide recognition for their accomplishment. Current sociological theory challenges the ability to clearly distinguish on independent epistemic grounds between distorted and non-distorted scientific knowledge. It views the demarcation lines between such forms of presentation as contextual and unstable. In my paper, I challenge this view. By systematically surveying the popular press coverage of the ‘PRIMES is in P’ affair, I argue--against the prevailing new orthodoxy--that distorted simplifications of scientific knowledge are distinguishable from non-distorted simplifications on independent epistemic grounds. I argue that in the ‘PRIMES is in P’ affair, the three scientists could ride on the wave of the general press-distorted coverage of their algorithm, while counting on their colleagues’ ability to distinguish genuine accounts from distorted ones. Thus, their scientific reputation was unharmed. This suggests that the possibility of the existence of independent epistemic standards must be incorporated into the new SSK model of popularization. (shrink)

Science communication in online media is a discursive domain where science-related content is often expressed through styles characteristic of popular journalism. This article aims to characterize some dominant stylistic patterns in magazine articles devoted to environmental issues by identifying the devices used to enhance newsworthiness, given the fact that for some readers environmental topics may no longer seem engaging. The analytic perspective is an adaptation of the newsworthiness framework that has been applied in news discourse studies. The material is a (...) sample of the 38 most-read environment-oriented articles in the online version of the international science magazine New Scientist collected between late 2013 and late 2014. The articles are analysed qualitatively to show the instantiations of such newsworthiness criteria as novelty and superlativeness, timeliness and impact, negativity and positivity as well as other strategies aimed at engaging the readers: rationalization and speculation, direct address and conversational style. The analysis reveals how, in this case study, science communication is turned into infotainment and considers the implications of this discursive shift for the public understanding of environmental science. (shrink)