This paper brings together cutting-edge, quantitative corpus methodologies and discourse analysis to explore the relationship between text complexity and subjectivity as descriptive features of opinionated language. We are specifically interested in how text complexity and markers of subjectivity and argumentation interact in opinionated discourse. Our contributions include the marriage of quantitative approaches to text complexity with corpus linguistic methods for the study of subjectivity, in addition to large-scale analyses of evaluative discourse. As our corpus, we use the Simon Fraser Opinion (...) and Comments Corpus, which comprises approximately 10,000 opinion articles and the corresponding reader comments from the Canadian online newspaper The Globe and Mail, as well as a parallel corpus of hard news articles also sampled from The Globe and Mail. Methodologically, we combine conditional inference trees with the analysis of random forests, an ensemble learning technique, to investigate the interplay between text complexity and subjectivity. Text complexity is defined in terms of Kolmogorov complexity, that is, the complexity of a text is measured based on its description length. In this approach, texts which can be described more efficiently are considered to be linguistically less complex. Thus, Kolmogorov complexity is a measure of structural surface redundancy. Our take on subjectivity is inspired by research in evaluative language, stance and Appraisal and defined as the expression of evaluation and opinion in language. Drawing on a sentiment analysis lexicon and the literature on stance markers, a custom set of subjectivity and argumentation markers is created. The results show that complexity can be a powerful tool in the classification of text into different text types, and that stance adverbials serve as distinctive features of subjectivity in online news comments. (shrink)

This article uses a 36-million word corpus of news reporting on Hurricane Katrina in the United States to explore how computer-based methods can help researchers to investigate the construction of newsworthiness. It makes use of Bednarek and Caple’s discursive approach to the analysis of news values, and is both exploratory and evaluative in nature. One aim is to test and evaluate the integration of corpus techniques in applying discursive news values analysis. We employ and evaluate corpus techniques that have not (...) been tested previously in relation to the large-scale analysis of news values. These techniques include tagged lemma frequencies, collocation, key part-of-speech tags and key semantic tags. A secondary aim is to gain insights into how a specific happening – Hurricane Katrina – was linguistically constructed as newsworthy in major American news media outlets, thus also making a contribution to ecolinguistics. (shrink)

Hotel websites display textual and non-textual strategies with the aim of turning online visitors into customers. This article focuses on two related textual aspects: how consumers are discursively construed and how conditional constructions are used in order to persuade and convince consumers of the adequacy of the hotel. The framework adopted for the analysis combines Stern’s notion of ‘implied consumer’ with a corpus-driven approach. The corpus data comprises 114 British hotel websites and totals half a million words. This is a (...) subcorpus of COMETVAL, a database compiled at the University of València. The results reveal the importance of a number of words that address consumers directly or indirectly. These words intertwine with others to form patterns that help establish a bond between hoteliers and their clients. Further exploration of the corpus confirmed that some conditional sequences such as if you and should you are used by advertisers to speculate about the needs and wishes of consumers that the hotel can fulfil for them. The analysis suggests that conditional structures are a distinctive discursive characteristic strongly associated with the dialogic nature of the discourse hotel websites. (shrink)

This paper demarcates a theoretically interesting class of "evaluational adjectives." This class includes predicates expressing various kinds of normative and epistemic evaluation, such as predicates of personal taste, aesthetic adjectives, moral adjectives, and epistemic adjectives, among others. Evaluational adjectives are distinguished, empirically, in exhibiting phenomena such as discourse-oriented use, felicitous embedding under the attitude verb `find', and sorites-susceptibility in the comparative form. A unified degree-based semantics is developed: What distinguishes evaluational adjectives, semantically, is that they denote context-dependent measure functions ("evaluational (...) perspectives")—context-dependent mappings to degrees of taste, beauty, probability, etc., depending on the adjective. This perspective-sensitivity characterizing the class of evaluational adjectives cannot be assimilated to vagueness, sensitivity to an experiencer argument, or multidimensionality; and it cannot be demarcated in terms of pretheoretic notions of subjectivity, common in the literature. I propose that certain diagnostics for "subjective" expressions be analyzed instead in terms of a precisely specified kind of discourse-oriented use of context-sensitive language. I close by applying the account to `find x PRED' ascriptions. (shrink)

This contribution takes a look at video-sharing platforms to highlight a popular entertainment format which consists in re-framing political discourse for the purposes of entertaining the audience and, at the same time, providing an evaluation of that discourse. Evaluations of political discourse uncover the role and importance imputed to it by those who are outside of the political system, but who are directly impacted by it, that is, the people. A sample of French-language data, collected from YouTube, is examined for (...) the categories of evaluation which are used by the authors, which are conjectured to represent the ideas ordinary citizens have about political discourse. Reframing political discourse carries these evaluations through offensive language and humor. Teasing out the relevant parameters of evaluation can provide a basis for understanding how regular citizens gauge political discourse. Appropriateness appears to be an important evaluation criterion pertaining to the characteristics of political discourse, occurring in a particular context. (shrink)

Company disclosures are often looked at as narrative rather than argumentative or directive texts. And yet “irrealis” statements – references to future or hypothetical processes – do play a role and contribute greatly to the construction of corporate identity. Combining a corpus and a discourse perspective, the paper looks at references to the future in a corpus of CSR reports. After a preliminary analysis of frequency data, a case study of markers of futurity is presented, focusing on ways of expressing (...) prediction or commitment, together with attitudinal values or evaluations of importance. Keywords and phraseology are studied to highlight how prediction and commitment statements are used to legitimize the company’s conduct. (shrink)

ABSTRACTThis article, based on the appraisal framework, investigates the ways in which Chinese and Australian journalists strategically mobilize and mediate emotions in hard news reporting on risk events that disturb social order. Drawing on a newly built comparable corpus of Chinese and Australian hard news reporting on risk events, the study found that both Chinese and Australian journalists endeavour to reconstruct social order in the face of risk events mainly through building a shared feeling community. However, Chinese and Australian journalists (...) strategically communicate emotions to construct different centres of social values. In Australian hard news, the centre of social values holding the nation together is construed through ordinary citizens, whereas in the Chinese context the centre is construed through power elites. The article argues that such different strategic rituals of emotionality are conditioned by the press conditions, and that they reflect divergent stances undertaken by Chinese and Australian journalists. (shrink)