Today humanity is in the midst of the massive expansion of new and fundamental technology, represented by advanced artificial intelligence (AI) systems. The ongoing revolution of these technologies and their profound impact across various sectors, has triggered discussions about the characteristics and values that should guide their use and development in a responsible manner. In this paper, we conduct a systematic literature review with the aim of pointing out existing challenges and required principles in AI-based systems in different industries. We (...) discuss our findings and provide general recommendations to be considered during AI deployment in production. The results have shown many gaps and concerns towards responsible AI and integration of complex AI models in the industry that the research community could address. (shrink)