While the “symbolic” meaning of early body ornamentation has received the lion’s share of attention in the debate on human origins, this paper sets out to explore their aesthetic and agentive dimensions, for the purpose of explaining how various ornamental forms would have led interacting groups to form a cultural identity of their own. To this end, semiotics is integrated with a new paradigm in the archaeology of mind, known as the theory of material engagement. Bridging specifically Peirce’s pragmatic theory (...) and Malafouris’ enactive take on aesthetics allows us to appreciate the formation of aesthetic ideals through the agentive effects of material signs. It is thus proposed that, by attending to the interrelation between form, effect, and affect, members of social groups would have come to appreciate the ways in which their ornamental culture resembles and differs from that of neighbouring groups. Following the Lund conception of cultural semiotics, I argue that models of Ego-culture would have come to evolve along Alter-cultures that also employ ornaments, and against Alius-cultures that have yet to develop or adopt personal decoration. The aesthetic ideals associated with early body ornaments must have therefore played a catalytic role in the formation and communication of group membership. I thus close by proposing that the origins of new cultural identities can be explained by tracing the co-development of ideas and ideals. (shrink)

Through the application of Material Engagement Theory to enactivist analyses of social cognition, this paper seeks to examine the role of material culture in shaping the development of intersubjectivity and long-term scalar transformations in social interaction. The deep history of human sociality reveals a capacity for communities to self-organise at radically emergent scales across a variety of temporal and spatial ranges. This ability to generate and participate in heterogenous, multiscalar relationships and identities demonstrates the developmental plasticity of human intersubjectivity. Perhaps (...) human sociality’s most unique feature is this intersubjective plasticity, that is, the ability for diverse collectivities of individuals and groups to adopt and transition between numerous social identities and behaviours with profound rapidity and flexibility. However, the most influential models in the study of social cognition, the Social Intelligence Hypothesis and Theory of Mind, promote a view of intersubjectivity that is rooted in methodological individualism and primarily understood as a capacity for observation and prediction. This approach leads to significant issues when confronted with the diversity and plasticity of hominin social organisation, particularly in regards to the computational burdens and information processing bottlenecks such scalar changes imply for cognitivist models. This paper examines the metaphysical assumptions in computational models of the mind that result in representational apriorism and an epiphenomenal treatment of material culture that hinder our understanding of the evolution and development of social cognition. Specifically, this article critiques the logics of computation, information processing, representationalism, and content within Neo-Darwinian frameworks that obscure and distort the interrelationships of evolutionary, developmental, ecological and cultural processes. Through a synthesis of material engagement and enactivist approaches to social cognition, this article argues that it is possible to explain the emergent and multiscalar dynamics of hominin sociality in terms of ecologically distributed and developmentally plastic interactions between brains, bodies and material culture. (shrink)

In this paper I seek to show how cultural niche construction theory offers the potential to extend the human evolutionary story beyond the Pleistocene, through the Neolithic, towards the kind of very large-scale societies in which we live today. The study of the human past has been compartmentalised, each compartment using different analytical vocabularies, so that their accounts are written in mutually incompatible languages. In recent years social, cognitive and cultural evolutionary theories, building on a growing body of archaeological evidence, (...) have made substantial sense of the social and cultural evolution of the genus Homo. However, specialists in this field of studies have found it difficult to extend their kind of analysis into the Holocene human world. Within southwest Asia the three or four millennia of the Neolithic period at the beginning of the Holocene represents a pivotal point, which saw the transformation of human society in the emergence of the first large-scale, permanent communities, the domestication of plants and animals, and the establishment of effective farming economies. Following the Neolithic, the pace of human social, economic and cultural evolution continued to increase. By 5000 years ago, in parts of southwest Asia and northeast Africa there were very large-scale urban societies, and the first large-scale states. An extension of cultural niche construction theory enables us to extend the evolutionary narrative of the Pleistocene into the Holocene, opening the way to developing a single, long-term, evolutionary account of human history. (shrink)