In the early work of Martin Heidegger, I argue, we can confect a particular and particularly useful conception of rhetoric as a capacity to articulate situatedness by means, in part, of a more precise vocabulary for what I call the phenomena of everydayness. One aspect of this claim is that rhetoric is a diagnostic of established positions. Practicing what I preach, my first task here is to articulate as synoptically as possible the established positions on the topic at hand. In (...) the most general terms, that topic is “Heidegger and rhetoric.” We can identify eight stances in the literature. I articulate them in order of determinateness, as a series of specifications. First, before the publication in recent... (shrink)

ABSTRACT This article analyzes Heidegger's rhetoric in his most famous political address, the Rektoratsrede, which he delivered at the University of Freiburg on 27 May 1933. After I set out the political and philosophical kairos of the Rektoratsrede by drawing on Heidegger's contemporary lectures, letters, and Ponderings, in part 2 I use classical rhetorical resources and Heidegger's philosophy of temporality in Sein und Zeit to analyze the arrangement of his speech. In part 3, I examine two key National Socialist terms (...) in the speech's climax. In part 4, I consider Heidegger's elocutio—his artful use of charged figures of speech and thought in the Rektoratsrede—in more detail. Concluding remarks reflect on the value and limits of the analysis in the context of debates about Heidegger's politics and its imbrication with his thought. (shrink)