The science of the mind, and of consciousness in particular, needs carefully to consider people's common-sense views of the mind, not just what the mind really is. Such views are themselves an aspect of the nature of (conscious) mind, and therefore part of the object of study for a science of mind. Also, since the common-sense views allow broadly successful social interaction, it is reasonable to look to the common-sense views for some rough guidance as to the real nature of (...) the mind. On the other hand, to the extent that common-sense views are inaccurate, and perhaps even in gross conflict with the true nature of the mind, one interesting scientific question is: why do we hold such views, given our access to our own minds? Why should introspection be limited in a way that allows inaccurate views to hold sway? Now, common-sense views of the mind are revealed in natural language discourse that describes mental states, and such descriptions are largely metaphorical. The metaphors are used within thinking about the mind as well as in language. Therefore the study of metaphor is central to the study of mind. The present article is a preliminary study of the importance of metaphor in the scientific study of consciousness. It concentrates on analysing the nature of a range of important metaphors of mind, briefly discussing the extent to which they can be used to describe or qualify states of consciousness, and pointing to important questions about the nature of consciousness that the study of the metaphors raises. The article further conjectures that the reason people use metaphors in describing themselves is often not (just) that they have intellectually worked out some structural analogy --- e.g., between interactions of physical objects in physical space and interactions of ideas in the mind --- but rather that they {\it feel} their own minds to be as described by the metaphor --- e.g., they feel that the ideas in their minds are interacting physical entities. This matter of how a mind feels to itself is an aspect of the central issue of consciousness, namely its phenomenal quality. -/- (NB: The archived file is a preprint. However, it is substantially the same as the published version.). (shrink)