The aim of this paper is to single out four main kinds of moralism, which might be associated to virtue ethics, and to offer a virtue-ethical response to each. By doing so, I aim at defending virtue ethics, properly understood, from the intrinsic danger of a moralistic drift. I begin by proposing a definition of moralism and a list of its main forms. Then, I list the main features of the virtue-ethical perspective I embrace, and finally, I argue that such (...) normative approach can prevent a moralistic drift. Thus, I conclude that a virtue-ethical approach, thanks to its capacity of reconciling reasons and motives, and to its proposing an agent-related perspective on morality, has an advantage in presenting moral requirements in a non-moralistic fashion. (shrink)