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  1. The misunderstanding of memes: Biography of an unscientific object, 1976–1999.Jeremy Trevelyan Burman - 2012 - Perspectives on Science 20 (1):75-104.
    "Greed, for lack of a better word, is good. Greed is right. Greed works. Greed clarifies, cuts through, and captures the essence of the evolutionary spirit." "From the outset [in 1976] the reviews were gratifyingly favorable and it [The Selfish Gene] was not seen, initially, as a controversial book. Its reputation for contentiousness took years to grow until, by now, it is widely regarded as a work of radical extremism. But over the very same years as the book’s reputation for (...)
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  • The Semiotics of Memes in the Law: Jack Balkin’s Promise of Legal Semiotics. [REVIEW]Christopher B. Gray - 2009 - International Journal for the Semiotics of Law - Revue Internationale de Sémiotique Juridique 22 (4):411-424.
    The jurisprudent Jack M. Balkin introduced the analogy of memes as a semiotic device for understanding the law. His notion of cultural software into which this device was inserted is developed first, followed by a development of memetic analysis and its several semiotic dimensions. After a brief treatment of the position of ideology in view of memetic analysis, and the corresponding notion of transcendence, Balkin’s explicitly semiotic setting for this doctrine is displayed. This method is then briefly applied to the (...)
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