In critical discourse analysis, we have learned much about the nature of the marketized language that now dominates public institutions such as universities, playing a role in changing their identities. But less is known about the processes whereby this language enters the everyday practices of these institutions through documents that are used to manage teaching and research. What is the role of language in the shift to the way these activities are internally organized, managed, run and evaluated in terms of (...) productivity and market-based principles? In this paper we analyse a chain of documents taken from a wider corpus of management documents in Swedish universities to show how this language recontextualizes the practices of teaching and research. Our focus is on the important role played by lists, bullet points and tables and how these are central to decoupling language from work processes and so legitimizing this marketized discourse. The affordances of these multimodal structures allow complex processes and social relations to be abstracted, fragmented and treated as things. They are also important in allowing documents to form a complex self-referential information infrastructure. (shrink)

Work on the relation between figurative language and the law is a fairly recent trend, within legal discourse studies, linguistics, and semiotics. The work in conceptual metaphor theory, for example, is starting to unpack the underlying metaphorical and metonymic structure of legal language, producing some new and important insights into the nature of this language. Missing from this emerging line of inquiry are the views of the Neapolitan philosopher Giambattista Vico, who was the first to understand the power of figurative (...) language in the creation of symbolic systems, like language and the law. His tripartite evolutionary model of language shows that there is not one language of the law, but three “languages.” By integrating Vico’s model with the work in conceptual metaphor theory it will be possible to penetrate the underlying conceptual structure of legal discourse and thus lead to a more insightful science of this discourse. (shrink)

Though the formal coherence and empirical utility of Marcello Barbieri’s concept of organic code have been starting to become established, a general conception of how the semantics of organic codes is related to the pragmatics of their use is still missing. Barbieri took a first step towards such a conception by distinguishing three types of semiosis in living systems: manufacturing, signalling, and interpretive semiosis. This paper integrates Barbieri’s distinction into Roman Jakobson’s systematization of possible functions of messages in order to (...) propose a general conception of possible types of semiosis in living systems. As a result, Barbieri’s thesis that manufacturing and signalling semiosis are basic types of semiosis, can be confirmed and completed communication-theoretically. (shrink)