Drawing upon contemporary virtue ethics theory, The Model of The Principled Advocate and The Pathological Partisan is introduced. Profiles are developed of diametrically opposed archetypes of public relations and advertising practitioners. The Principled Advocate represents the advocacy virtues of humility, truth, transparency, respect, care, authenticity, equity, and social responsibility. The Pathological Partisan represents the opposing vices of arrogance, deceit, secrecy, manipulation, disregard, artifice, injustice, and raw self-interest. One becomes either a Principled Advocate or a Pathological Partisan by habitually enacting or (...) embodying the virtues or vices in the context of professional practices. (shrink)

ABSTRACTThe search for universal ethics among journalists has yet to receive general acceptance because previous attempts have sought a code of ethics to which all journalists around the globe could agree. Yet, starting with the universal principle of caring for others leads to seeing the feminist approach to ethics, namely the ethics of care and feminist discursive ethics, as a partial approach toward a universal ethic for journalists. Building on the work of Gilligan, Steiner, Buzzanell and others, we argue that (...) such an approach would have universal appeal. The implications of this for the training of journalists include getting journalists to recognizie the universality of caring for others and apply the 6 steps toward ethical public discourse. The migration crisis in Europe in 2015 provides an example of how this could lead to more compassion in the coverage of those who are most vulnerable in modern societies. (shrink)

This article explores shifting definitions of propaganda, because how we define the slippery enterprise determines whether we perceive propaganda to be ethical or unethical. I also consider the social psychology and semantics of propaganda, because our ethics are shaped by and reflect our belief systems, values, and language behaviors. Finally, in the article I redefine propaganda in a way that should inform further studies of the ethics of this pervasive component of modern society.

Nursing and bioethics have a lot in common because they share concerns about life and death, illness and health, the rights of individuals and communities, ethical patient care, health care delivery, and public health. Nurses and bioethicists contribute to ethical practice, ethics scholarship, and health policy‐making in a variety of ways. Some nurses have bioethics education or experience, some bioethicists study or collaborate closely with nurses, and some of us proudly identify as both bioethicists and as nurses. Despite certain shared (...) and interwoven aims, bioethicists and nurses often accomplish their goals in dissimilar ways, have diverse educational and training trajectories as well as distinct roles and responsibilities, and are viewed differently within health care organizations. Yet the work of bioethics and nursing can be, and in my view should more often be, synergistic. That synergism may be especially critical in the arena of health policy and ethics. Nurses can bring extraordinary insights and real‐world experiences to the policy table but are not always considered essential contributors. (shrink)

Whether or not a public relations code of ethics should be enforced, among others, has become one of the most widely controversial topics, especially after the Hill and Knowlton case in 1992. I take the position that ethical codes should be enforced and address this issue from eight aspects: (a) Is a code of ethics an absolute prerequisite of professionalism? (b) Should problems of rhetoric per se in a code of ethics become a rationale against code enforcement? (c) Is a (...) code of ethics of any significance? (d) Is the ethical code is enforceable, (e) Would the licensure system interfere with the freedom of expression of the practitioners? (f) Do PR practitioners choose to be ethical (if they do) because they have to be or because they want to be? (g) Would the public interest be virtually assured as a result of a public relations? and (h) Can education in ethics overcome the ethical problems in public relations? (shrink)

New forms of information technology, such as email, webpages and groupware, are being rapidly adopted. Intended to improve efficiency and effectiveness, these technologies also have the potential to radically alter the way people communicate in organizations. The effects can be positive or negative. This paper explores how technology can encourage or discourage moral dialogue -- communication that is open, honest, and respectful of participants. It develops a framework that integrates formal properties of ideal moral discourse, based on Habermas' theory of (...) communicative action, with properties of informal communication that help sustain good moral conversations. Ten criteria distilled from these works form the basis of a template that can be used for assessing the positive and negative impacts of emerging information technologies on moral dialogue. (shrink)

Computer-mediated communication (CMC) raises anew traditional questions of truth and trust. Challenges to communicating with truth and trust are exacerbated by qualities of CMC which encourage users to communicate mindlessly, particularly its capacity to evoke a sense of being present to an Other, despite different locations in time or space. Rhetorical presence and dialogic presentness are used to explore the communication dynamics of CMC and delineate some of the challenges of truthful and trustworthy CMC.

Negative attack ads used in political compaigns have been attacked as being unethical because they contribute to voter cynicism and apathy and as being manipulative. From a rhetorical perspective these advertisements serve a positive societal function by creating alternative rhetorical visions that can contribute to the marketplace of ideas.

This qualitative study explored how 54 U.S.-based public relations practitioners engaged in ethical listening. Findings of the study suggest that public relations professionals engage in ethical listening by drawing upon deontological concepts of dignity and respect, implementing care-centered concepts of empathy and inherent connection to others, modeling inclusivity and attentiveness to diverse perspectives, practicing accountability to ethical listening, and remaining humble. Models depicting organizational listening should consider inclusion of ethical values.

Public relations scholars have demonstrated contradictory views regarding the application of universal versus culture-specific approaches for understanding global public relations ethics. However, few comparative studies have empirically explored public relations ethics on a global scale. To that end, this study represents an exploratory attempt to provide a descriptive picture of public relations professional associations and their codes of ethics across 107 countries. In conclusion, we argue that honesty, safeguarding of confidences of clients, and prohibition of conflicts of interest of competing (...) clients should be accepted as the universal values, while other issues, such as free flow of information and fees and gifts, could be understood as the relativistic values specific to a nation's situation and needs. (shrink)

“Ambivalence” is the key word in much of this book; “comic” [is the book’s] most obscure and I think absolutely without use value. I don’t know what B[urke] means by “comic,” as a matter of fact. I wonder if he does, and could define it briefly. Readers of Kenneth Burke are well aware of the importance of comedy and its associated cluster of concepts in his work: comic, comic frame, comic attitude, comic corrective. This cluster of terms figures prominently in (...) his 1937 book Attitudes Toward History, most notably in two key passages that scholars turn to time and again. In the first, from the “Poetic Categories” section of the book, Burke explains how different genres serve as guides for how to act in the... (shrink)

The concept of an 'assumption' is discussed, and it is suggested that the psychological model implied by normal usage is misleading. A new model is proposed which distinguishes between 'assumptions', as constraints upon the thinking process, and 'postulates', as corresponding potential or actual propositional vocalizations. Some evidence for this model is provided, and its implications, particularly for the process of assumption identification, are discussed. It is suggested that assumption identification requires lateral thinking, and needs to be separated from problem-solving. The (...) discussion is offered as an instance of an appropriate type of fusion of psychological and informal-logical approaches. (shrink)

ABSTRACTThe article aims to discuss the ethical ambiguities inherent to pedagogical tutoring teaching-relationships work in teacher training institutions. The thrust of its argument is that the special character of teaching relationships in pedagogical tutoring work invites an implicit blurring of boundary lines, which in turn poses distinct ethical and pedagogical challenges. The article goes on to discuss some of the pedagogical ambiguities that typically emerge in pedagogical tutoring work and teaching relations. Finally, based on the concepts of “ambiguity” and “dialogue”, (...) an attempt is made to shed light on the pedagogical potentialities these concepts hold for pedagogical tutoring work. (shrink)

One of the most significant developments in the latter part of the 20th century and the first part of this new millennium has been the triumph of short-term over long-term thinking. We are increasingly a culture that looks neither to the past nor to the future, but only to the next “quarter,” or to the next Delphic pronouncement by Alan Greenspan. This cultural construction of time has given rise to social, political and personal problems of unprecedented magnitude. The short-term focus (...) of contemporary American capitalism is causing us to behave, both individually and collectively, in an increasingly irrational and thus self-destructive manner. Ours is now the most violent, crime-ridden society in the industrialized world. Capitalism is sometimes blamed for this, yet there are other capitalist societies that do not suffer the same evils we suffer. I argue that we can learn from these societies how to correct some of the ills of our own system and in this way construct a new paradigm of the market, a paradigm for the new millennium, a more mature, rational version of capitalism that would focus on the long rather than the short term. (shrink)

This study employed a Discourse Ethicality survey instrument to analyze the legitimacy and ethicality of one of Dow Chemical's externally focused, rhetorical, crisis management strategies. A stratified random sample of the issues management bulletin The Point Is . . ., published over a ten year time period, was evaluated. The bulletins were divided into three time periods corresponding to significant events in Dow's history over the ten year period. Statistical and thematic analysis determined that perceived legitimacy and ethicality increased in (...) the bulletins over time. The results showed that at the height of external criticism from the media and public interest groups in the early 80's, Dow's response was characterized as antagonistic and focused on technological arguments. By the late 1980's, the bulletins range of issues had broadened considerably, were perceived as less antagonistic in tone, and focused more on issues and projects that may be described as socially conscious. (shrink)

Ghostwriting is viewed by some as a necessary element for crafting an effective public image. Defenders of ghostwriting see no ethical dilemma in the practice because the audience knows the speechgiver is not necessarily the speechwriter. Alernatively, those regarding ghostwriting as unethical view the practice as deceitful. This group argues that the audience does not recognize the employment of a speechwriter and thus a speechgiver relies on the words of another to fortify personal ethos. This article examines several positions regarding (...) the ethics of ghostwriting and discusses an empirical study testing three major positions found in ghostwriting literature. Findings from the study indicate that respondents do recognize the use of speechwriters by certain individuals in certain circumstances. (shrink)

This study examines executive perceptions of business information control. Specifically, the study explores (a) whether executives perceive certain types of information control being practiced within their businesses; and, (b) whether the executives regard such practices as ethical. In essence, the study suggests that both superiors and subordinates selectively practice information control. Even more importantly, however, executives see such practices as ethically acceptable on the part of superiors but as ethically questionable on the part of subordinates. A closer look at the (...) responding executives' profile characteristics – age, gender, education and salary – reveals the complexity of these perceptions. Most importantly, gender and age emerge as two prime factors influencing executive perceptions regarding both the practice and the ethics of information control. Suggestions for future research are included at the end of the article. (shrink)