This project explores the political economy, logic, strategies, agents, values, and ethical implications of this latest iteration of modern capitalism, and it seeks to delineate what surveillance capitalism is and what its consequences are for human dignity and worth. Using technologies of which they are ignorant, surveillance capitalists interfere with our ability to become ourselves individually and collectively. Without consent, they invade privacy, impede moral autonomy, harm democracy, and muddle care. Surveillance capitalists also violate a number of foundational ethical principles, (...) failing the standards of Kant, Mill, and Aristotle. I sketch out a broad alternative to surveillance capitalism, one where our media systems are built on decentered understandings of a care-based democracy. Reinvigorating both the press and collective self-government, the caring digital citizen has less need for surveillance, requiring good faith understanding and the moral autonomy to pursue excellence. (shrink)