This paper addresses concerns that critical realism is a philosophy in search of a method, and that little guidance exists for the application of the philosophy to social research. It advances the idea that the absence of a philosophically embedded method gives critical realists the freedom to choose methods best suited to answering research questions under investigation. The paper utilizes a study into business advisor knowledge transmission, explicating how a sequential world views approach can be used to progressively expand knowledge (...) about the topic. In this context, the research design further illustrates the symbiotic relationship of two different research methods: in-depth interviews & focus groups. The paper does not imply that any method is better than any other, rather adopts the position that methods must always suit the research aim and provide the best approach for answering the research question. (shrink)