Franke, in Philosophy & Technology, 37(1), 1–6, (2024), connects the recent debate about manipulative algorithmic transparency with the concerns about problematic pursuits of positive liberty. I argue that the indifference view of manipulative transparency is not aligned with positive liberty, contrary to Franke’s claim, and even if it is, it is not aligned with the risk that many have attributed to pursuits of positive liberty. Moreover, I suggest that Franke’s worry may generalise beyond the manipulative transparency debate to AI ethics (...) in general. (shrink)