In this paper, we consider reducts of p-adically closed fields. We introduce a notion of shadows: sets Mf={∈K2∣|y|=|f|}\documentclass[12pt]{minimal} \usepackage{amsmath} \usepackage{wasysym} \usepackage{amsfonts} \usepackage{amssymb} \usepackage{amsbsy} \usepackage{mathrsfs} \usepackage{upgreek} \setlength{\oddsidemargin}{-69pt} \begin{document}$${M_f = \{ \in K^2 \mid |y| = |f|\}}$$\end{document}, where f is a semi-algebraic function. Adding symbols for such sets to a reduct of the ring language, we obtain expansions of the semi-affine language where multiplication is nowhere definable, thus giving a negative answer to a question posed by Marker, Peterzil and Pillay. The second (...) main result of this paper is the fact that in p-adic fields, full multiplication becomes definable if we add a rational function to the semi-affine language. (shrink)