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  1. Privacy concerns toward short-form video platforms: Scale development and validation.Qingqing Wang, Wensong Zhang & Haikun Wang - 2022 - Frontiers in Psychology 13.
    Privacy concerns can effectively predict behavioral intention between users and short-form video platforms, but existing studies lack of multidimensional scales to measure privacy concerns towards short-form video platforms. To this end, this study took privacy concerns theory as the theoretical foundation to develop and validate a multidimensional privacy concerns scale in short-form video platforms by referring to the development of Smith, Milberg and Burke' multidimensional scale of concerns for information privacy, Sheehan and Hoy's multidimensional scale of privacy concerns, Malhotra, Kim (...)
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