This article presents a case study of the structure and logic of the author’s dissertation, with a focus on theoretical content. Designed for use in proposal writing seminars or research methods courses, the article stresses the value of identifying the originating, specifying and subsidiary research questions; clarifying the subject and object of the research; situating research within a particular research tradition, and using a competing theories approach. The article stresses the need to identify conceptual problems and empirical problems and their (...) associated conceptual and operational definitions. The primary theoretical perspective is drawn from emerging sociology of externalities rooted in ecological theory, within the institutionalist tradition. (shrink)