Analytic reductivism in metaethics has long been out of philosophical vogue. In Confusion of Tongues: A Theory of Normativity (2014), Stephen Finlay tries to resuscitate it by developing an analytic metaethical reductive naturalistic semantics for ‘good.’ He argues that an end-relational semantics is the simplest account that can explain all of the data concerning the term, and hence the most plausible theory of it. I argue that there are several assumptions that a reductive naturalist would need to make about contextual (...) parameter completion to derive reductive naturalism from an end-relational semantics—assumptions that nonnaturalists might forcefully resist. I also argue for the claim that an end-relational semantics could provide surprising resources for nonnaturalists to address semantic worries about their views—the upshot of which paints the way for a new and sophisticated nonnaturalism about the semantics of moral discourse. Nonnaturalists have long suspected that they need not worry about semantics and this paper lends support to that suspicion. (shrink)