The concept of intrinsic value has enjoyed a long, rich history. From the time of the ancient Greeks to the present day, philosophers have placed it at the foundation of much of their theorizing. This is especially true of G.E. Moore, who made it the cornerstone of his Principia Ethica. Yet this venerable concept has recently come under serious, sustained attack. My aim in this paper is to show that this attack has been unsuccessful.When Principia Ethica appeared, its impact on (...) the philosophical community was immediate and profound. Of course, much of what Moore had to say was, and continues to be, strongly disputed. The view that goodness is a simple nonnatural property has been criticized by many people and in many ways. Some have argued that goodness is an analyzable property. Others have argued that it is a natural property. Still others have argued, more radically, that goodness is not a property at all. But none of these critics has rejected the very idea of goodness. None of them, that is, has contended that to say of something that it is good is to speak nonsense. (shrink)