This piece contrasts two ontological views of perceptual experience: on the one hand, Experiential Heracliteanism, a view according to which the intuitively dynamic character of experience should be described – and probably accounted for – in irreducibly dynamic terms; and, on the other, Experiential non‐Heracliteanism, a stance according to which perceptual experience may at least be described – if not explained – in terms of nondynamic constituents. I specially strive (1) to frame both proposals against the backdrop of a venerable (...) Heraclitean metaphor and (2) to highlight the virtues of Experiential non‐Heracliteanism against its currently sexier Heraclitean counterpart. (shrink)