Many philosophers have argued that agents must be irrational to lose out in a or . A number of different conclusions have been drawn from this claim. The has been one of the main arguments offered for the axioms of expected utility theory; it has been used to show that options cannot be incomparable or on a par; and it has been used to show that our past choices have normative significance for our subsequent choices. In this article, I argue (...) that the fact that someone loses out in a value pump provides no reason to believe that they are irrational. The VP is impotent. (shrink)