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  1. The Analysis of Integration of Ideological Political Education With Innovation Entrepreneurship Education for College Students.Xinyuan Zhao & Jinle Zhang - 2021 - Frontiers in Psychology 12.
    This study aims to analyze the integrated construction and application of ideological and political education and innovation and entrepreneurship education in colleges based on the positive psychological quality of entrepreneurship. 549 college students are selected for a questionnaire survey. The correlations between entrepreneurial psychological quality of college students, IEE in colleges, IPE, and entrepreneurial self-efficacy are analyzed with the Spearman correlation and linear regression. The hierarchical regression analysis is used to analyze the intermediary role of entrepreneurial self-efficacy in IEE, IPE (...)
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  • Prejudice, Does It Exist or Not? Consumer Price Discrimination in Minority Entrepreneurship.Feng Liu, Xin Liao & Cuiqin Ming - 2020 - Frontiers in Psychology 11:546766.
    Many prior studies on minority entrepreneurship have found that some consumers display a strong bias against products from minority ventures. Not surprisingly, discrimination against products sold by minority-owned businesses increases the failure rate for such ventures. This paper seeks to verify the extent of consumer discrimination for minority products, and investigates whether it varies among different products. Building on insights from the theory of consumer discrimination, we conducted a comparative behavior experiment on 155 subjects for the expected pricing of two (...)
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  • The College Students’ Sense of Responsibility for Innovation and Entrepreneurship.Qing Zhang, Congchong Liu, Zehao Wang & Zimo Yang - 2020 - Frontiers in Psychology 11.
    The purpose of this paper is to analyze the relationship between positive psychological quality and college students’ sense of responsibility for innovation and entrepreneurship from the perspective of positive psychology, explore the cultivation model that can effectively improve college students’ sense of responsibility for innovation and entrepreneurship, and promote their success in entrepreneurship. In this study, a total of 1,500 college students were selected for questionnaire survey. ANOVA was used to analyze the differences of innovation and entrepreneurship responsibilities in demographic (...)
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  • The Analysis of Fuzzy Qualitative Comparison Method and Multiple Case Study of Entrepreneurial Environment and Entrepreneur Psychology for Startups—Evidence From Guangdong-Hong Kong-Macao Greater Bay Area and Southeast Asia.Chien-Chi Chu, Zhi-Hang Zhou, Xin Wang, Haichao Wu, Yue Tian & Zepai Cai - 2022 - Frontiers in Psychology 12.
    Recently, scholars have begun to shift their focus toward the idea of the marketization of startups and the relationship with entrepreneurial psychology or other factors; however, the establishment of a unified and clear standard of entrepreneurship educational methods remains unfulfilled. Our study investigates 46 representative startups in four industries, including financial technology, biotechnology, education, and cultural tourism areas in Guangdong-Hong Kong-Macao Greater Bay Area and Southeast Asia to observe factors from different backgrounds but matter in common for building entrepreneurship education (...)
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