Huw Price holds that a recognizable version of expressivism about normative and modal language can be “globalized” so as to apply to all areas of discourse. He focuses on globalizing the anti-representationalism of expressivist theories. By contrast, this paper’s topic is the seldom-discussed way Price seeks to globalize the expressivist view that “non-descriptive” discourse exhibits subjectivity. I argue that Price’s own argument against the possibility of a purely objective domain conflicts with his anti-representationalism and is self-undermining. I then defend a (...) different strategy for arguing that a kind of subjectivity can emerge even in domains traditional expressivists have regarded as purely objective. I do so by using an account of assertoric practice to offer a new solution to a puzzle concerning how to describe contingent histories in the use of natural kind terms. (shrink)