Height-pitch associations are claimed to be universal and independent of language, but this claim remains controversial. The present study sheds new light on this debate with a multimodal analysis of individual sound and melody descriptions obtained in an interactive communication paradigm with speakers of Dutch and Farsi. The findings reveal that, in contrast to Dutch speakers, Farsi speakers do not use a height-pitch metaphor consistently in speech. Both Dutch and Farsi speakers’ co-speech gestures did reveal a mapping of higher pitches (...) to higher space and lower pitches to lower space, and this gesture space-pitch mapping tended to co-occur with corresponding spatial words (high-low). However, this mapping was much weaker in Farsi speakers than Dutch speakers. This suggests that cross-linguistic differences shape the conceptualization of pitch and further calls into question the universality of height-pitch associations. (shrink)

Political cartoons make meaning by drawing on scenarios that must be immediately recognizable by their intended audience. Crucial meaning-making mechanisms in these scenarios are verbo-visual ensembles of metaphors and metonymies. In this paper we investigate 69 Chinese and 60 American political cartoons published in 2018 and 2019 that pertain to the two nations’ trade conflict. By examining the cross-cultural similarities and differences between metaphors and metonymies, we chart how Chinese and American cartoonists portray this trade conflict. We end by showing (...) how a complete interpretation of the cartoons requires enrichment with insights provided by yet other analytical instruments. (shrink)

Speakers frequently perform representational gestures to depict concepts in an iconic fashion. For example, a speaker may hold her index finger and thumb apart to indicate the size of a matchstick. However, the process by which a physical handshape is mentally transformed into abstract spatial information is not well understood. We present a series of experiments that investigate how people decode the physical form of an articulator to derive imaginary geometrical constructs, which we call “gesture form.” We provide quantitative evidence (...) for several key properties that play a role in this process. First, “profiling,” the ability to focus on a structural subunit within the complex form of the physical hand. Second, “perspective,” for which we show that one and the same handshape seen from different perspectives can lead to different spatial interpretations. Third, “selectivity,” the fact that gestures focus on specific spatial features at the expense of others. Our results provide a first step toward mapping out the process of how representational gestures make the communication of spatial information possible. (shrink)

This study illustrates how metonymy in image and text work together to produce dominant ideologies in US media discourse, through careful, multidisciplinary analysis of over 25 articles in online US newspapers from the years 2004 to 2011 that reported crimes committed by Wall Street/ceos and Latino migrants. Using critical discourse analysis/studies, multimodal analysis, and cognitive linguistic frameworks, we examine examples of metonymy, which combine to negatively ‘Other’ Latinos and produce positive representations of Wall Street/ceos. While work in critical metaphor analysis (...) shows how metaphor plays a crucial role in the depiction of participants and events, we argue that metonymy is equally important and reveals the need for a critical metonymy analysis. These results help to demonstrate the ideological potential of metonymy in media discourse and how it contributes to the public's conceptualisation of these groups, thereby bringing us one step closer to social justice and social change. (shrink)

Journal Name: Cognitive Linguistics Issue: Ahead of print.

Journal Name: Semiotica Issue: Ahead of print.

TThis paper aims to evidence the inherently metonymic nature of co-speech gestures. Arguing that motivation in gesture involves iconicity (similarity), indexicality (contiguity), and habit (conventionality) to varying degrees, it demonstrates how a set of metonymic principles may lend a certain systematicity to experientially grounded processes of gestural abstraction and enaction. Introducing visuo-kinetic signs as an umbrella term for co-speech gestures and signed languages, the paper shows how a frame-based approach to gesture may integrate different cognitive/functional linguistic and semiotic accounts of (...) metonymy (e.g., experiential domains, frame metonymy, contiguity, and pragmatic inferencing). The guiding assumption is that gestures metonymically profile deeply embodied, routinized aspects of familiar scenes, that is, the motivating context of frames. The discussion shows how gestures may evoke frame structures exhibiting varying degrees of groundedness, complexity, and schematicity: basic physical action and object frames; more complex frames; and highly abstract, complex frame structures. It thereby provides gestural evidence for the idea that metonymy is more basic and more directly experientially grounded than metaphor and thus often feeds into correlated metaphoric processes. Furthermore, the paper offers some initial insights into how metonymy also seems to induce the emergence of schematic patterns in gesture which may result from action-based and discourse-driven processes of habituation and conventionalization. It exemplifies how these forces may engender grammaticalization of a basic physical action into a gestural marker that shows strong metonymic form reduction, decreased transitivity, and interacting pragmatic functions. Finally, addressing basic metonymic operations in signed lexemes elucidates certain similarities regarding sign constitution in gesture and sign. English and German multimodal discourse data as well as German Sign Language (DGS) are drawn upon to illustrate the theoretical points of the paper. Overall, this paper presents a unified account of metonymy’s role in underpinning forms, functions, and patterns in visuo-kinetic signs. (shrink)

Journal Name: Cognitive Linguistics Issue: Ahead of print.

Religious symbols are often treated as mysterious, and even magical, links between the visible and the invisible worlds. They also lie in the nature of Christianity: they are present in its languag...