It is important to appreciate how the battle between multiculturalist and individualist theories of education has shaped the pedagogical advice that some institutions of higher learning now give their instructors. In an important sense, that advice invites college and university teachers to pursue conflicting, irreconcilable goals in their teaching. By examining a particular North American example of such advice, I try to explain why the understandable attempt to accommodate both multiculturalism and individualism in the classroom inevitably makes for incoherent pedagogy.