Commentary: Why Couldn't I Be Nudged to Like a Big Mac

Journal of Medical Ethics 39 (8):495-6 (2013)
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In this commentary on Yashar Saghai's article "Salvaging the Concept of Nudge" (JME 2013) I discuss his distinction between a 'prod' (which is 'substantially controlling') and a 'nudge' (which is ‘substantially non-controlling’).
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The Ethics of Nudge.Luc Bovens - 2008 - In Mats J. Hansson & Till Grüne-Yanoff (eds.), Preference Change: Approaches from Philosophy, Economics and Psychology. Berlin: Springer, Theory and Decision Library A. pp. 207-20.

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