Abstract
There is a lesson from the woods--Bollywood, Kollywood, Mollywood, and Tollywood--of make-believe, which speaks to the core concern of science: the practice of science. Puspha, an Indian movie that brought the movie industry to its senses, with its global popularity has this to say: Be thyself; keep it real. Situated in a remote region aeons apart from the vast concrete and intimate plastic world we are familiar with, the happenings in the distant and alien universe of discourse--a hamlet adjacent to tribals, forest, and nature--is surprisingly universally relatable. Here I show how the unity of being and the attendant naturality of becoming or, in the words of Tolkien, "the inner consistency of reality" of Pushpa is what made people all over the world relate to each and every character/scene in Pushpa. In doing so, I bring out its (arts and/or humanities) relevance to the practice of science in general and science policy in particular, with emphasis on changing human behaviour, especially in the context of COVID.