In this paper, I explore and defend ideology critique as a method that is descended from the project of the critique of reason. Specifically, I interpret ideology critique as operating through what critical theory calls the dialectics of immanence and transcendence. Turning to Hegel and Marx, I further argue that the dialectics of immanence and transcendence must be more concretely understood as the dialectics of life and self-consciousness. Understanding the relation between life and self-consciousness is crucial for ideology critique because (...) what ideologies distort is the relation between self-consciousness and life, a relation that is fundamental to the actualization of human freedom. I argue that ideologies are social pathologies, or wrong ways of living. I analyze two concepts that illuminate the method of ideology critique in particular: Hegel’s “Idea,” and Marx’s Gattungswesen (species-being). These two concepts provide the normative basis for reconsidering ideology critique in light of a non-reductive critical naturalism. (shrink)