By using multilevel mediation involving 322,589 posts made by 384 musicians over 104 weeks, we simultaneously analyze the short-term and long-term effects of charity-related signaling on sales, with social media engagement as the mediator. Specifically, we compare the effects of charity-related signals with those of two other types of signals: mission-related (i.e., promoting music and commercial products) and non-mission-related (i.e., other posts that do not relate to the other two categories). In the short term, the indirect effect of using charity (...) signaling on sales (through engagement) is positive, though smaller than the effects of mission-related and non-mission related signals. However, in the long term, the indirect effect of regularly using charity-related signaling on sales (through long-term engagement) is greater than for the effects involving the other types of signals. We derive from these findings three main implications for the business ethics literature. First, in the long term, the mutual economic benefits of charity signaling should encourage both entities (i.e., musicians and charities) to go beyond short-term, transactional philanthropy. Second, because it is profitable for musicians to partner with charities in the long-term, our research argues that charities have extensive bargaining power in such co-branding decisions. Third, our research highlights the importance of studying the longitudinal aspects of co-branding decisions involving non-profit organizations; the financial outlook of such decisions could greatly vary depending on the timeframe (i.e., short vs. long). (shrink)

Pengkajian dalam buku ini mengupas tentang konsep dasar yang harus diketahui dan dipahami oleh pengembang kurikulum sekolah. Walaupun masih bersifat teoritis, tapi menjadi modal besar untuk memberikan pemahaman bagi para akademisi yang berkecimpung di dunia pendidikan khususnya pembelajaran. Buku yang diperuntukan bagi calon pendidik (mahasiswa) dalam mengampu mata kuliah analisis dan pengembangan kurikulum. Selain itu, buku tersebut juga dapat dimanfaatkan terhadap kajian yang bersinggungan pada pembahasan seputar kegiatan pembelajaran di sekolah. Karena pencapain tujuan pembelajaran tidak terlepas dari baik tidaknya (...) kurikulum yang dijalankan. (shrink)

This article provides a thematic overview of the work of contemporary French philosopher Grégoire Chamayou. It suggests that the notion of violent capture serves as a guiding theme linking Chamayou's work, linking it to his early study of experimental medicine, his genealogy of manhunting and predatory power, as well as his recent study of contemporary predatory or "cynegetic" warfare use of drones.