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  1. On the Harmony of Feminist Ethics and Business Ethics.Janet L. Borgerson - 2007 - Business and Society Review 112 (4):477-509.
    If business requires ethical solutions that are viable in the liminal landscape between concepts and corporate office, then business ethics and corporate social responsibility should offer tools that can survive the trek, that flourish in this well-traveled, but often unarticulated, environment. Indeed, feminist ethics produces, accesses, and engages such tools. However, work in BE and CSR consistently conflates feminist ethics and feminine ethics and care ethics. I offer clarification and invoke the analytic power of three feminist ethicists 'in action' whose (...)
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  • Trust as an Instance of Asymmetrical Reciprocity: An Ethics Perspective on Corporate Brand Management.Clara Gustafsson - 2005 - Business Ethics 14 (2):142-150.
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  • Business Ethics and Existentialism.Ian Ashman & Diana Winstanley - 2006 - Business Ethics 15 (3):218–233.
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  • Corporate Communication, Ethics, and Operational Identity: A Case Study of Benetton.Janet L. Borgerson, Jonathan E. Schroeder, Martin Escudero Magnusson & Frank Magnusson - 2009 - Business Ethics 18 (3):209-223.
    This article investigates conceptual and strategic relationships between corporate identity, organizational identity and ethics, utilizing the Benetton Corporation as an illustrative case study. Although much attention has been given to visual aspects of Benetton's renowned ethical brand building efforts, few studies have looked at how Benetton's employees, retail environments and trade events express ethical aspects of their well-known corporate identity. A multi-method case study, including interviews at retail outlets and trade events, sheds light on several important yet under-studied components of (...)
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  • Fundraising Discourse and the Commodification of the Other.Per-Anders Forstorp - 2007 - Business Ethics 16 (3):286–301.
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  • Trust as an Instance of Asymmetrical Reciprocity: An Ethics Perspective on Corporate Brand Management.Clara Gustafsson - 2005 - Business Ethics 14 (2):142–150.
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  • Corporate Communication, Ethics, and Operational Identity: A Case Study of Benetton.Janet L. Borgerson, Jonathan E. Schroeder, Martin Escudero Magnusson & Frank Magnusson - 2009 - Business Ethics: A European Review 18 (3):209-223.
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