Social networking technologies have become a ubiquitous framework for social interaction, serving to organise much of the individual’s social life. Such technological structuring affects not merely the individual’s psyche (as a psychotechnics), it also affects broader aspects of society (as a socio-technics). While social networking technologies may serve to transform society in positive ways, such technologies also have the potential to significantly encroach upon and (re) construct individual and cultural meaning in ways that must be investigated. Erich Fromm, who psychoanalytically (...) describes humans as a product of their society and the economic systems within that society, may provide insight into the influence of social networking technologies in contemporary society. He sees the relationship between the individual and society as being in a constant state of dynamic change. Utilising Fromm’s psycho-societal insight, social networking technologies are shown to conflate and confuse the relation between Thanatos and Eros – the Thanatos of a lifeless and consumerist agenda-filled mechanisation, and the Eros associated with social engagement. Thanatos and Eros are tied together via social networking technologies. This results in, firstly, social networking technologies functioning predominantly to further capitalist agendas through the monetisation of these technologies – particularly in terms of linking commodity fetishism and the foundational social drive of the individual. Secondly, social networking technologies mechanise human action according to predictable behavioural paths through the use of these technologies, especially in terms of how socialisation is possible via these technologies (shaping how platonic and romantic relationships may take place in the contemporary world). Such a mechanisation of interpersonal engagement contrasts with Erich Fromm’s assertion that interpersonal relations (vis-à-vis love) are not “mere emotion”, but rather represent an interpersonal creative capacity and interplay. Fromm’s psycho-societal insights will show how contemporary individuals may take independent and responsible rational action to establish accountable and psychologically beneficial ways of engaging with others through social networking technologies. (shrink)

La filosofía de la comunicación del siglo XX aceptó, en términos generales, la teoría de la agenda-setting propuesta por McCombs y Shaw (1972). Esta teoría subrayaba la capacidad de los medios de comunicación de masas para configurar la comprensión que el gran público tiene de la realidad social (Wolf, 1987). Sin embargo, Internet y las redes sociales han cambiado radicalmente el panorama, puesto que los grandes medios de comunicación tradicionales van ahora a remolque de lo que es trending-topic en las (...) redes. Este artículo señala la necesidad de desarrollar una nueva filosofía de la comunicación, adaptada a la existencia de un nuevo marco (frame) tecnológico y social, que redefina los patrones y los factores que configuran actualmente la agenda pública (agenda-setting 2.0). (shrink)

This chapter contains sections titled: Copernicus, Darwin, and Freud Some Views of Humankind Scientism and the Freudian Model of Personality The Social Sciences beyond Freud Evolution and the Social Sciences Freud and Revolutions in Thought Reading List Essay Questions.

The purpose of this article is to establish that Lewis Mumford’s historical and philosophical writings were heavily influenced by the psychoanalytic theories of Sigmund Freud. It is argued that Freudian ideas and concepts played a foundational role in the construction of Mumford’s views on the nature and function of mind, culture and history, which in turn founded his views on the relationship between technology and society. Indeed, it is argued that a full understanding of Mumford’s technological writings cannot be achieved (...) until one has grasped their psychoanalytic influence. To this end, this article will reconstruct the psychological views of Lewis Mumford and indicate how they draw upon and modify Freudian theory. It will then be shown how Mumford’s theory of the psyche interacts with Mumford’s own concept of the idolum. This interaction, I will argue, considerably underpins Mumford’s holistic views on the relationship between society and the individual and between the internal and external world and will require us to reconsider our understanding of Mumford’s philosophy of technology, particularly with regard to his descriptions of monotechnics and biotechnics, the authoritarian and democratic technological forms. It will be argued that for Mumford the division intechnics corresponds to a division in the human psyche, and indeed arises from it. Not only will an appreciation of Mumford’s Freudian influence alter our understanding of Mumford’s technological writings in general, but also in particular it can enable us better to comprehend the reasoning behind Mumford’s recommended method of resistance to the modern power complex of the megamachine. Such a revised understanding of Mumford’s philosophy also undercuts any attempts to characterize his position as being a technological determinist one. Rather, his philosophy of technology is better understood as a form of technological voluntarism. (shrink)