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Semiology and Rhetoric

Diacritics 3 (3):27 (1973)

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  1. Brand Equity Planning with Structuralist Rhetorical Semiotics.George Rossolatos - 2014 - Kassel: Kassel University Press.
    Brand Equity Planning with Structuralist Rhetorical Semiotics furnishes an innovative conceptual model and methodology for brand equity planning, with view to addressing a crucial gap in the marketing and semiotic literatures concerning how advertising multimodal textual elements may be transformed into brand associations, with an emphasis on rhetorical relata as modes of connectivity between a brand’s surface and depth grammar. The scope of this project is inter-disciplinary, spanning research areas such as brand equity, structuralist semiotics, textual semiotics, visual and film (...)
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  • Mad Speculation and Absolute Inhumanism: Lovecraft, Ligotti, and the Weirding of Philosophy.Ben Woodard - 2011 - Continent 1 (1):3-13.
    continent. 1.1 : 3-13. / 0/ – Introduction I want to propose, as a trajectory into the philosophically weird, an absurd theoretical claim and pursue it, or perhaps more accurately, construct it as I point to it, collecting the ground work behind me like the Perpetual Train from China Mieville's Iron Council which puts down track as it moves reclaiming it along the way. The strange trajectory is the following: Kant's critical philosophy and much of continental philosophy which has followed, (...)
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  • Autoarchive now?Sarah Wood - 2003 - Angelaki 8 (1):149 – 161.
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  • Found in Translation: Vasyl Stus and Rudyard Kipling’s “If”.Roman Veretelnyk - 2016 - Kyiv-Mohyla Humanities Journal 3:161.
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  • Rhetoric and Power: An Inquiry into Foucault’s Critique of Confession.Dave Tell - 2010 - Philosophy and Rhetoric 43 (2):pp. 95-117.
    In lieu of an abstract, here is a brief excerpt of the content:Rhetoric and Power: An Inquiry into Foucault’s Critique of ConfessionDave TellOn October 10, 1979, Michel Foucault revised his thesis on confession. On that day, some three years after the publication of his magisterial treatment of confession in the first volume of The History of Sexuality, Foucault argued that the Pythagoreans, Stoics, and Epicureans had, before the advent of Christianity, their own practices of confession. Yet these practices, unlike their (...)
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  • Rhetoric and Power.Dave Tell - 2010 - Philosophy and Rhetoric 43 (2):95-117.
    In lieu of an abstract, here is a brief excerpt of the content:Rhetoric and Power: An Inquiry into Foucault’s Critique of ConfessionDave TellOn October 10, 1979, Michel Foucault revised his thesis on confession. On that day, some three years after the publication of his magisterial treatment of confession in the first volume of The History of Sexuality, Foucault argued that the Pythagoreans, Stoics, and Epicureans had, before the advent of Christianity, their own practices of confession. Yet these practices, unlike their (...)
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  • The pragmatics of reading: a new theory of language and literature.Michel Meyer - 1981 - Philosophica 28 (2):47-106.
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  • The Confabulatory Semiotics: Naming and Cognition of Diseases by Pathologists. [REVIEW]Alejandro Peralta Soler & Juana Soler de Peralta - 2005 - Medicine, Health Care and Philosophy 8 (3):351-355.
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  • Procedural monsters: rhetoric, commonplace and ‘heroic madness’ in video games.Tom Grimwood - 2018 - Journal for Cultural Research 22 (3):310-324.
    ABSTRACTThis paper draws on Ian Bogost’s argument that video games constitute a form of ‘procedural rhetoric’, in order to re-examine the representation of heroic madness First-Person-Shooter games. Rejecting the idea that games attempt to recreate the experience of madness to the player through linear representation, the paper instead identifies two persistent commonplace figures which appear within the genre: the monstrous double, and the reaching tentacle. While Bogost’s notion of procedural rhetoric allows analysis to move away from the more facile interpretations (...)
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  • Introduction.Justin Desautels-Stein - 2014 - Law and Critique 25 (2):87-89.
    In recent years Duncan Kennedy has turned to the question, what is Contemporary Legal Thought? For the most part, his answers have focused on the modes of legal argument he believes are indigenous to Contemporary Legal Thought in the United States, and possibly, at a transnational or global level as well. In this article, I bracket the question of content and ask instead, if we are interested in exploring the category of a legal ‘contemporary’, how do we do so? What (...)
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  • Back in Style.Justin Desautels-Stein - 2014 - Law and Critique 25 (2):141-162.
    In recent years Duncan Kennedy has turned to the question, what is Contemporary Legal Thought? For the most part, his answers have focused on the modes of legal argument he believes are indigenous to Contemporary Legal Thought in the United States, and possibly, at a transnational or global level as well. In this article, I bracket the question of content and ask instead, if we are interested in exploring the category of a legal ‘contemporary’, how do we do so? What (...)
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  • Scientific Writing Between Tabloid Storytelling, Arcane Formulaic Hermetism, and Narrative Knowledge.Michael Böhler - 2018 - Journal for General Philosophy of Science / Zeitschrift für Allgemeine Wissenschaftstheorie 49 (4):551-567.
    The present discussion contribution argues that O. Müller not only suppresses Goethe’s declared intentions with regard to the latter’s Theory of Colors and ignores his place in what in any case is a different scientific culture than his own or Newton’s, namely a premodern culture of “narrative knowledge” in the sense specified by Lyotard. Moreover, Müller entangles himself in the paradox of wanting on the one hand to back up Goethe on the level of fact when the latter opposes the (...)
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