The ethics of corporate crisis management is a seriously underdeveloped field. Among recent proposals in the area, two contributions stand out: Seeger and Ulmer’s (2001) virtue ethics approach to crisis management ethics and Simola’s (2003) ethics of care. In the first part of the paper, I argue that both contributions are problematic: Seeger and Ulmer focus on top management and propose virtues that lack substance and are in need of further development. Simola’s proposal is also fraught with difficulty, since it (...) seems to conceive of ethics of care as a course of action that can be chosen in a crisis, something which runs contrary to the idea of caring. In the second part of the paper, I argue that Simola and Seeger and Ulmer are nevertheless on the right track, and I propose some directions for further development of the ethics of corporate crisis management. I argue that the value of codes of conduct is limited. Furthermore, I propose a way of identifying relevant virtues for corporate crisis management and discuss a problem that is prevalent in crisis management ethics (the temptation of ad hoc utilitarianism). (shrink)

That only those who have mastered language can be virtuous is something that may strike us as an obvious truism. It would seem to follow naturally from, indeed simply restate, a view that is far more commonly held and expressed by philosophers of the virtues, namely that only those who can reason can be virtuous properly said. My aim in this paper is to draw attention to this truism and argue its importance. In doing so, I will take the starting (...) point for my reflections from a couple of concrete occasions in which the desire to offer a foothold to the language of the virtues encounters an obstacle that might be described as a recalcitrance of language: certain intuitions that seem decidedly linguistic get in the way to suggest that this vocabulary is out of place or out of order. Taking my cue from the discomfort of our linguistic intuitions, what I will be suggesting is that certain difficulties do indeed attend our use of the vocabulary of the virtues, and that there is a particular way of understanding their inevitability, one which is closely connected to the context of moral education. My hope is that reflecting on these difficulties and on the task of moral education with which they are associated can help us illuminate and recover the insight that a mastery of language may be indispensable for a mastery of virtue. (shrink)

This paper explores the value of benevolence as a cardinal virtue by analyzing the evolving history of virtue ethics from ancient Greek tradition to emotivism and contemporary thoughts. First, I would like to start with a brief idea of virtue ethics. Greek virtue theorists recognize four qualities of moral character, namely, wisdom, temperance, courage, and justice. Christianity recognizes unconditional love as the essence of its theology. Here I will analyze the transition within the doctrine of virtue ethics in the Christian (...) era and afterward since the eighteenth-century thinkers are immensely inspired by this Christian notion of love consider universal benevolence as the cardinal virtue. Later, Hume introduces an emotivist turn by considering the moral worth of sympathetic emotions in his ethical doctrine. In this paper, I aim to discover the cardinality of the virtue of benevolence following the evolutionary history of virtue ethics. (shrink)

Comparing Aristotle's and Confucius' ethics, where each represents an ethics of virtue, I show that they are not susceptible to some of the frequent charges against them when compared to non-virtue ethical theories like utilitarianism and deontology. These charges are that virtue ethics: (1) lack universal laws; they cannot (a) provide content for actions, and (b) they do not consider actions in the evaluation of morality. (2) Virtue ethics cannot provide the resources for dealing with social justice and human rights (...) practices. Contrary to these charges, I show how these thinkers' ethics can account for the first generation civil and political rights, and the second generation economic, social and cultural rights. (shrink)

MacKay’s Public Health Virtue Ethics offers a distinctive approach to public health ethics, with social structures at the forefront. MacKay’s helpful overview of the recent literature considers three distinct referents for ascribing virtues in public health ethics: (i) individuals, such as public health practitioners, (ii) social structures, such as public health institutions and policies and (iii) the communities affected by public health policy. While MacKay is interested in virtuous structures, I am interested in the structure of virtue as a precursor (...) to this approach. In this commentary, I seek to unpack the structure of virtue itself, to delineate what various accounts of public health virtues offer, including MacKay’s new account. For such clarity, I turn to David Pears’ neo-Aristotelian essay on moral courage, in which he distinguishes external goals, internal goals and countergoals. Additional virtue vocabulary advances discussion of how the moral psychology of virtue traditions can be best adapted to public health professions, policy and practice. (shrink)