During the highly publicized appeals trial of Mike Tyson, Black feminists launched an antirape campaign that included obtaining signatures in support of a full-page ad while simultaneously educating the Black community about racist and sexist rape myths. Organizers challenged rape-supportive discourse using a distinct Black feminist frame that was influenced by structural as well as culturally engendered factors. Relevant frame alignment processes and the significance of racialized, gendered, and class-based micromobilization strategies are described. A coalition-focused view of the framing process (...) is presented, and its usefulness in Black feminist collective action is underscored. (shrink)