Many believe that we ought to treat people as individuals and that this form of treatment is in some sense incompatible with treating people as members of groups. Yet, the relation between these two kinds of treatments is elusive. In this paper, we develop a novel account of the normative requirement to treat people as individuals. According to this account, treating people as individuals requires treating people as agents in the appropriate capacity. We call this the Agency Attunement Account. This (...) view has the surprising implication that it’s not only possible to fail in treating people as individuals but also possible to fail in treating people as members of groups, on the presumption that people’s agency is sometimes nested in, and exercised via, agential groups. (shrink)