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  1. Influence of the Framing Effect, Anchoring Effect, and Knowledge on Consumers’ Attitude and Purchase Intention of Organic Food.Lijie Shan, Haimeng Diao & Linhai Wu - 2020 - Frontiers in Psychology 11.
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  • Price-Denomination Effect: Choosing to Pay With Denominations That Are the Same as the Product Prices.Elena Reutskaja, Jeremiah Iyamabo, Priya Raghubir & Iñigo Gallo - 2020 - Frontiers in Psychology 11.
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  • How Self-Construals Affect Responses to Anthropomorphic Brands, With a Focus on the Three-Factor Relationship Between the Brand, the Gift-Giver and the Recipient.Chien-Huang Lin & Yidan Huang - 2018 - Frontiers in Psychology 9.
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