ABSTRACTThis article addresses the interpretive readings that teenagers from a high socio-economic class offer for one of the most popular reality programs in Israel: Big Brother. The findings of the study demonstrate how the youth completely focused on the ‘ethnic other' in Israel. The dominant interpretations of the participants suggested open use of accounts affiliated with Orientalist discourse. The findings of the study also show that to explain the Orientalist accounts, the youth made dominant use of the neoliberal discourse. The (...) discussion section offers some thoughts on this discursive alliance between the Orientalist and neoliberal discourse. (shrink)

ABSTRACTThe aim of this study is to investigate empirically how workers and other ordinary citizens are represented in the news during crises in the Swedish labor market in two different political contexts: the textile industry crisis in the 1970s and the automobile industry crisis in the 2010s. The study suggests that journalism constructs dismantling discourses by focusing on the three main themes of compassion, coping, and consumption in the representation of the working class. The news discourses close down rather than (...) open up possibilities of agency for the workers as hoping, coping, and shopping seem to be the only alternatives available for them in times of crisis. Based on this empirical study, we seek to highlight the relationship between the news discourse, power, and ideology. We also put forward the question of whether journalism could do their construction of crisis differently. We claim that journalism and journalism studies need a discussion about what are the possible perspectives and the dead discourses when journalism constructs a story. (shrink)

This paper discusses the role of reality television in the ongoing transformation of Swedish working-class discourse. This transformation is linked to a neoliberal political project and concerns a shifting relationship between discourses of exclusion and inclusion. The key argument is that working-class people are now portrayed through ‘a moral underclass discourse’ in which the working class is devalued and delegitimized, and given moral blame for their own structural situation. This discussion is based on a multimodal critical discourse analysis of participants (...) who appear to be ‘ordinary’ working-class people in Ullared, a docu-soap that follows the goings-on at, and in the vicinity of a popular, rural low-cost outlet. Hence it puts participants' consumption and consumer behaviour in the foreground, and these activities are ridiculed through a mode of production best described as the ‘middle-class gaze’. Ordinary participants are presented as flawed or pathological consumers and become signifiers of a morally flawed lifestyle. (shrink)