The recent literature abounds with accounts of the semantics and pragmatics of so-called predicates of personal taste, i.e. predicates whose application is, in some sense or other, a subjective matter. Relativism and contextualism are the major types of theories. One crucial difference between these theories concerns how we should assess previous taste claims. Relativism predicts that we should assess them in the light of the taste standard governing the context of assessment. Contextualism predicts that we should assess them in the (...) light of the taste standard governing the context of use. We show in a range of experiments that neither prediction is correct. People have no clear preferences either way and which taste standard they choose in evaluating a previous taste claim crucially depends on whether they start out with a favorable attitude towards the object in question and then come to have an unfavorable attitude or vice versa. We suggest an account of the data in terms of what we call hybrid relativism. (shrink)

Among semanticists and philosophers of language, there has been a recent outburst of interest in predicates such as delicious, called predicates of personal taste (PPTs, e.g. Lasersohn 2005). Somewhat surprisingly, the question of whether or how we can distinguish aesthetic predicates from PPTs has hardly been addressed at all in this recent work. It is precisely this question that we address. We investigate linguistic criteria that we argue can be used to delineate the class of specifically aesthetic adjectives. We show (...) that there are, in fact, good motivations for keeping PPTs and aesthetic predicates apart: the semantic structure of the former, but not the latter, entails an experiencer. There are many adjectives whose semantic structure arguably also entails an experiencer, yet which are readily used in expressing aesthetic judgments. Adjectives such as provocative or moving are a case in point, since as adjectives they arguably maintain the experiencer argument from the verb they are derived from. Nevertheless, when we describe, say, a sculpture as provocative, or a theater performance as moving, we clearly make aesthetic judgments. The difficult question, then, is to articulate the relationship between an aesthetic predicate (of which beautiful and ugly are paradigms) and other predicates that just happen to be used in making an aesthetic judgment. Tightly related to this point is the more general question of the relationship between an evaluative predicate and a predicate that occurs in an evaluative judgment. One of our aims is to make some progress in addressing these questions. (shrink)

Some normative problems are difficult because of the number and complexity of the issues they involve. Rational resolution might be hard but it seems at least possible. Other problems are not merely complex and multi-faceted but ‘deep’. They have a logical structure that precludes rational resolution. Treatments of deep disagreement often hint at sinister implications. If doubt is cast on our 'final vocabulary', writes Richard Rorty, we are left with "no noncircular argumentative recourse.... [B]eyond them there is only helpless passivity (...) or a resort to force.” I will argue that some normative problems are deep, but that we need not accept these pessimistic consequences. Settling disagreements by way of rhetoric or incentive, for instance, may fall short of ideals of rational argumentation, but the moral issues raised by such strategies are different from those raised by compulsion, and realising that a disagreement is deep might have positive implications. More generally, appreciating that a disagreement is deep and hence that rational resolution is off the table may provide an incentive to seek other defensible strategies rather than returning to the frustrating and fruitless paths of a stalled debate. (shrink)

This paper develops a new challenge for moral noncognitivism. In brief, the challenge is this: Beliefs — both moral and non-moral — are epistemically evaluable, whereas desires are not. It is tempting to explain this difference in terms of differences in the functional roles of beliefs and desires. However, this explanation stands in tension with noncognitivism, which maintains that moral beliefs have a desire-like functional role. After critically reviewing some initial responses to the challenge, I suggest a solution, which involves (...) rethinking the functional relationship between desire and belief. (shrink)