I show that in our theoretical representations of argument, vicious infinite regresses of self-reference may arise with respect to each of the three usual, informal criteria of argument cogency: the premises are to be relevant, sufficient, and acceptable. They arise needlessly, by confusing a cogency criterion with argument content. The three types of regress all are structurally similar to Lewis Carroll’s famous regress, which involves quantitative extravagance with no explanatory power. Most attention is devoted to the sufficiency criterion, including its (...) relation to the view au courant that inferring necessarily involves the thinker taking her premises to support her conclusion. I contend that this view is mistaken and likewise that arguments make no such assumption or inference claim as that the premises support the conclusion. The core of the positive alternative model I propose is that there is commitment to, but not claiming, the proposition that the premises support the conclusion. (shrink)