In classical logic and rhetoric the strategies of argumentation known as topoi played a crucial role. Yet, topoi refer there to different kinds of strategies that this study intends to explain synoptically. Main focus will be on passages from Aristotle and Cicero. Indeed, these sources contain examples and theoretical considerations, which provide the basis for a general investigation of the complex phenomenon of topoi in the ancient world. Four main types of topoi will be juxtaposed and discusses comparatively as a (...) way to inspire historical reconstructions of the system of topoi, as well as modern theory formation on argumentation where topoi still receive much attention. (shrink)