Latour is a world famous and widely published French sociologist who has written with great eloquence and perception about the relationship between people, science, and technology. He is also closely associated with the school of thought known as Actor Network Theory. In this book he sets out for the first time in one place his own ideas about Actor Network Theory and its relevance to management and organization theory.

Develops a theory of contemporary culture that relies on displacing economic notions of cultural production with notions of cultural expenditure. This book represents an effort to rethink cultural theory from the perspective of a concept of cultural materialism, one that radically redefines postmodern formulations of the body.

One way to study ontology is to assess how people differentiate real activities from others, and a good case is how groups organize simulation. However, social scientists have tended to discuss simulation in more limited ways, either as a symptom of postmodernism or as an instrumental artifact. Missing is how groups organize simulations to prepare for the future. First, I formulate a definition of simulation as a group-level technique, which includes the qualities of everyday ontology, playfulness, risk and consequence reduction, (...) constrained innovation, and transportability. Next, I use ethnographic data collected at an amateur boxing gym to argue that simulations simplify the most risky, unpredictable, and interpersonal aspects of a consequential performance. The problem is that a simulation can rarely proceed exactly like the reality it is derived from. For example, boxers hold back in sparring but should not in competition. The effectiveness of a simulation therefore depends on how robust the model is and how well members translate the imperfect fit between the contextual norms of the simulation and its reality. (shrink)