This paper discusses the vast continuum between the letter of the law (legality) and the spirit of the law (ethics or morality). Further, the authors review the fiduciary duties owed by the firm to its various publics. These aspects must be considered in developing a corporate code of ethics. The underlying qualitative characteristics of a code include clarity, comprehensiveness and enforceability. While ethics is indigenous to a society, every code of ethics will necessarily reflect the corporate culture from which that (...) code stems and be responsive to the innumerable situations for which it was created. Several examples have been provided to illustrate the ease of applicability of these concepts. (shrink)

This article reviews the history of marketing thought in relation to social responsibility and business ethics. The main objective of the article is to show that business can be profitable and socially responsible at the same time by practising the societal marketing concept. More specifically, it presents the development of a marketing philosophy, discusses the influence of consumerism on the marketing concept and deals with ethics and social responsibility in marketing. It is argued that organisations who adopt the societal marketing (...) concept will be the ones most likely to make long-run profits as well as be beneficial to society as a whole. (shrink)

The central question in this article is, on what ethical basis should we decide how to deal with nature? One important issue is whether a human-centered utilitarian perspective is sufficient to protect the environment and, if not, what alternatives are possible. A key philosophical problem concerns the extent to which inherent value can be ascribed to things that are not human, including animals, vegetation, and even land. Philosophers do not agree among themselves on these issues. This article proposes that an (...) environmental ethic should explicitly consider the consistency of our environmental actions with our values. A concluding discussion shows how a psychological theory of values may provide some insights into the way we think about ethical dilemmas. (shrink)

In a Different Voice is the little book that started a revolution, making women's voices heard, in their own right and with their own integrity, for virtually the first time in social scientific theorizing about women. Its impact was immediate and continues to this day, in the academic world and beyond.

Park and recreation agencies spend much time and money on interpretive messages as a source of information, as well as a medium of control for recreationists. This effort has never been evaluated, so the effectiveness of such messages is not really known. The framework we describe illustrates reasons why messages may or may not work and also suggests how they could be made more effective. First we identify several stages of moral development according to psychologists Lawrence Kohlberg and Carol Gilligan. (...) Second we evaluate several interpretive messages currently used in the field in light of the identified stages and discuss the subsequent implications for recreation behavior. Finally, we suggest several directions for future research.? (shrink)