Discussion of Wittgenstein's philosophy has suffered from a scarcity of commentators who understand his work well enough to explain it in their own words. Apart from certain notable exceptions, all too many advocates and critics alike have tended merely to repeat slogans, with approval or ridicule as the case may be. The result has been an unusual degree of polarization and acrimony—some philosophers abandoning normal critical standards, falling under the spell and becoming fanatical supporters; and others taking an equally extreme (...) opposite view, deriding the absence of analytic technique, and refusing to see anything of value in Wittgenstein's work. (shrink)

I critically discuss two claims which Hannah Ginsborg makes on behalf of her account of meaning in terms of ‘primitive normativity’: first, that it avoids the sceptical regress articulated by Kripke's Wittgenstein; second, that it makes sense of the thought—central to Kripke's Wittgenstein—that ‘meaning is normative’, in a way which shows this thought not only to be immune from recent criticisms but also to undermine reductively naturalistic theories of content. In the course of the discussion, I consider and attempt to (...) shed light on a number of issues: the structure of the sceptical regress; the content of the thought that ‘meaning is normative’, and its force against reductive theories; the connection between meaning and justification; and the notion of ‘primitive normativity’. (shrink)